In the ninth staff seminar, Dr Amanda Scardamaglia will present a paper titled ‘A Legal History of Lithography’.
Charles Troedel was a master printer and lithographer, and the forgotten face behind the production of much of Australia’s registered artistic copyright and trade marks from the mid-19th century onwards. In fact, his firm, Troedel & Co, was responsible for printing some of the earliest existing and surviving Australian advertising material including advertising posters, product labels, and other visual ephemera, most of which were registered under the colonial copyright and trade mark registration systems.
This presentation uses Troedel’s archive of lithographs as the proxy through which to examine how lithography facilitated and shaped the production of early copyright and trade marks in Australia and more specifically, how lithography, as the technological arrangement mediating early colonial Australian society, was responsible for transforming advertising in 19th century Australia, and the legal categories under which such advertising was defined.
Dr Amanda Scardamaglia is a Senior Lecturer and Deputy Department Chair at Swinburne Law School. Her area of research and expertise is intellectual property law, especially trade mark law and its history. She was awarded a State Library of Victoria Creative Fellow in 2015 and is author of the book Australian Colonial Trade Mark Law: Narratives in Lawmaking, People and Place.
Date: Thursday 6 October 2016
Time: 12.45pm to 2pm. A light lunch will be provided.
Venue: La Trobe Law School Moot Court, Social Sciences Building (Room 232), Melbourne Campus, La Trobe University